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MATCHBOX MODEL KITS — A NEW BRITISH ERA
Unlike other brands, Matchbox did not burst onto the model kit market overnight.
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Matchbox (model kits) grew out of the well-known die-cast vehicle range of the same name. The Lesney company, which used the "Matchbox" name, was founded in 1953 by Mr Leslie Smith and Mr Rodney Smith. It was this company that conceived those small vehicles at "pocket money" prices, with packaging that recalled a matchbox in its format and colours. Scale models of aircraft, tanks, ships, motorcycles and cars, as well as toy soldiers, were the joys of childhood for today's generation of forty-somethings… This book retraces the forty years of glory of a firm and a brand of model kits aimed at beginners and the most demanding enthusiasts alike. "More than model kits — a state of mind."
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- French
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- HISTORY & COLLECTIONS